Privacy Policy

Hold Harmless and Indemnification Policy

By using this website, you agree to hold harmless and fully indemnify BURTONIA, LLC., its owners, investors, subsidiaries, content contributors, partners, ingredient companies, and brands, as well as the owners, investors, subsidiaries, content contributors of our partners, as well as contributing and affiliated associates from any claims, damages, losses, liabilities, costs, and expenses (including attorney fees) arising out of or related to your use of the website, including but not limited to any content you submit, your interactions with other users, or your violation of these terms or any applicable laws.

Cookies Policy

Last updated: April 27, 2024

This Cookies Policy explains what Cookies are and how GenMag uses them. You should read this policy to understand what type of cookies we use, the information we collect using Cookies, and how that information is used.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from Cookies. For further information on how we use, store and keep your personal data secure, see our [Privacy Policy].

We do not store sensitive personal information, such as mailing addresses, account passwords, etc. in the Cookies we use.

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Cookies Policy:

  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Cookies Policy) refers to GenMag, 4019 Watercove Drive, Riverview, FL 33578.
  • Cookies means small files that are placed on your computer, mobile device or any other device by a website, containing details of your browsing history on that website among its many uses.
  • Website refers to GenMag, accessible from https://genmag.com
  • You means the individual accessing or using the Website, or a company, or any legal entity on behalf of which such individual is accessing or using the Website, as applicable.

The use of the Cookies

Type of Cookies We Use

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on your personal computer or mobile device when you go offline, while Session Cookies are deleted as soon as you close your web browser.

We use both session and persistent Cookies for the purposes set out below:

Necessary / Essential Cookies

Cookies Policy / Notice Acceptance Cookies

  • Type: Persistent Cookies
  • Administered by: Us
  • Purpose: These Cookies identify if users have accepted the use of cookies on the Website.

Functionality Cookies

  • Type: Persistent Cookies
  • Administered by: Us
  • Purpose: These Cookies allow us to remember choices you make when you use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you use the Website.

Tracking and Performance Cookies

  • Type: Persistent Cookies
  • Administered by: Third-Parties
  • Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new advertisements, pages, features or new functionality of the Website to see how our users react to them.

Targeting and Advertising Cookies

  • Type: Persistent Cookies
  • Administered by: Third-Parties
  • Purpose: These Cookies track your browsing habits to enable us to show advertising which is more likely to be of interest to you. These Cookies use information about your browsing history to group you with other users who have similar interests. Based on that information, and with our permission, third party advertisers can place Cookies to enable them to show adverts which we think will be relevant to your interests while you are on third party websites.

Social Media Cookies

  • Type: Persistent Cookies
  • Administered by: Third-Parties
  • Purpose: In addition to our own Cookies, we may also use various third parties Cookies to report usage statistics of the Website, deliver advertisements on and through the Website, and so on. These Cookies may be used when you share information using a social media networking website such as Facebook, Instagram, Twitter or Google+.

Reporting, Tracking, and Analytics

In addition to using Google Analytics Enhanced E-commerce tracking, GenMag has implemented the following features for reporting, tracking, and analytics:

Detailed Content and Engagement Tracking

  • Get detailed stats for each post and page to see the most popular content
  • Automatically track clicks on affiliate links, banner ads, and other outbound links
  • Track activity for authors, categories, tags, searches, custom post types, users, and other events
  • Enhanced link attribution to understand which calls-to-action are most effective

Visitor and Behavior Insights

  • Automatically track every outbound link click to uncover new partnership opportunities
  • Enable scroll-depth tracking to identify where users lose interest in content
  • Automatically track lead forms, pop-ups, contact forms, and registration forms to measure conversions
  • See stats on which custom post types (content types) get the most visitors
  • Understand which sections of the site are the most popular

Media and Commerce Tracking

  • Automatically track YouTube, Vimeo, and HTML5 video engagement
  • See comprehensive store metrics like total revenue, conversion rate, average order value, top products, and top conversion sources
  • Gain detailed visitor insights like country, interests, device, browser, age, and gender
  • Understand how people find the website, what keywords they search for, referrers, and site interactions

Additional Features

  • Detailed banner stats including clicks and CTR
  • Integrated points system across all pages, links, and sections
  • Custom search engine with detailed search history, patterns, statistics, and failed searches

Your Choices Regarding Cookies

If you prefer to avoid the use of Cookies on the Website, first you must disable the use of Cookies in your browser and then delete the Cookies saved in your browser associated with this website. You may use this option for preventing the use of Cookies at any time.

If you do not accept our Cookies, you may experience some inconvenience in your use of the Website and some features may not function properly.

1. Information We Collect
We may collect personal information, such as your name, email address, and any other information you voluntarily provide when you interact with our website, subscribe to our newsletter, participate in surveys or contests, review products, follow ingredients, brands, products, or persons, comment or ask questions, or otherwise engage with our content.

Additionally, when you elect to follow an ingredient, company, or product on our website, you understand that GenMag or the company, ingredient, or product you have followed may notify you about relevant new content related to your profile and selection.

When becoming a member, you may elect to share information about your health goals, training performance objectives, goals, and personal interests, such as training type, diet, weight management, sleep health, vegan products, snacks, etc. Because you shared this information, you may receive content specific to your stated goals and interests that you have opted into.

2. Use of Information
We use the information we collect for various purposes, including providing and improving our website, products, and services, communicating with you, analyzing trends and user behavior, personalizing content and advertising, and complying with legal obligations.

When you review a product or ingredient on our website, representatives of the brand or ingredient may opt to respond or interact with you by email or directly on the website. Your interactions with them may result in further communications.

Additionally, when you comment on an article or piece of content, you have opted to be contacted by us or others who may react or respond to your interaction. Except for ingredient/product reviews, such contact will be limited to the designated forum.

3. Data Security
We take every reasonable measure and precaution to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

4. Sharing of Information
We may share your personal information with third-party service providers, affiliates, or representatives of brands or ingredients who assist us in operating our website, conducting business, or servicing you. These parties are contractually obligated to use your information only as necessary to provide the requested services and to protect your privacy.

We may also disclose your information when required by law, to enforce our website policies, or to protect our or others’ rights, property, or safety.

5. Your Rights
You can access, correct, or delete your personal information anytime. You may also opt out of receiving promotional communications from us by following the instructions provided in such communications or contacting us directly.

6. Children’s Privacy
Our website is not intended for children under 13; we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child under 13, please contact us immediately, and we will take appropriate steps to remove such information.

7. Changes to This Policy
We reserve the right to update or change this Privacy Policy at any time. Any changes will be effective immediately upon posting the revised policy on this page. We encourage you to review this Privacy Policy periodically for any updates.

8. Contact Us
If you have any questions or concerns about this Privacy Policy or our practices regarding your personal information, please contact us at info@genmag.com.

By using our website, you consent to the terms of this Privacy Policy.

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